Setting the Stage
Keywords: podcasting as business, content creator, social media expert
Host:
“Welcome to today’s episode! We’re thrilled to have a special guest – Ashish Namdev, a powerhouse in content creation, social media marketing, and podcasting. Ashish has built his brand organically and helped small businesses scale through storytelling and strategic content.”
Ashish:
“Thanks for having me! I’ve seen firsthand how podcasting, when done right, can be a game changer – whether you’re a solo creator or a small business owner.”
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Keywords: podcast as business, outsourcing, monetization, audience growth
Host:
“Let’s start with the big one – why podcasting? What makes it a viable business?”
Ashish:
“Podcasting isn’t just a passion project anymore. If you treat it like a startup – setting systems, outsourcing work like editing, and targeting your niche – you can grow an audience in 6 months. I’ve seen creators turn this into 7-figure businesses.”
Keywords: organically grow, small business, brand building
Host:
“Many creators struggle with growth. What does it take to build a podcast channel organically?”
Ashish:
“Consistency and clarity. Choose a niche, provide real value, and avoid shortcuts. Platforms like Spotify reward engagement and niche content. Your brand should be about solving your audience’s problems, not just going viral.”
Social Media Marketing – Staying Relevant
Keywords: trends, social media marketing, content strategy
Host:
“How important is social media for podcasters today?”
Ashish:
“It’s crucial. Your podcast is your main content, but platforms like Instagram and LinkedIn are distribution arms. Short-form clips, reels, and carousels help you stay in the trend and extend your reach.”
Keywords: production cost, paid guests, ₹1,00,00,000
Host:
“One line stood out from your last talk – ‘You can earn ₹1 crore through podcasting.’ How real is that?”
Ashish:
“It’s not clickbait. With the right niche, audience, and offers — like digital products, sponsorships, and paid interviews — you can absolutely make serious revenue. But the foundation must be strong content and trust.”
Common podcast questions covered:
How to start a podcast with zero experience?
→ Just begin. Use basic tools, focus on clarity, and evolve as you go.
What’s the best way to find your niche?
→ Combine your passion with what people are searching for.
How often should I publish?
→ Weekly is ideal, but consistency matters more than frequency.
Keywords: decode, content scale, growth
Host:
“Ashish, if listeners take away one thing today, what should it be?”
Ashish:
“Focus on value-first content. Everything else – audience, revenue, recognition – will follow. Podcasting is about playing the long game.”
Host:
“Thank you, Ashish, for sharing such gold today. If you’re listening and ready to start – now’s the time!”